Your Own Branded Tour App, Powered by ARTOUR
Your brand in front, our platform underneath. ARTOUR now powers fully branded progressive web apps for municipalities, heritage routes, cemeteries and tourism boards — your name, your look, your web address, with every feature maintained centrally by us.
“We want our own app” — without building one
Every destination, route and network eventually hears the same request: visitors want a mobile guide, and management wants it to carry the organization's own identity. The traditional answer was to commission a custom app — an expensive project with an even more expensive afterlife of maintenance, operating-system updates and app-store review cycles. Too often, the app that launched with fanfare quietly stops being updated a year later.
ARTOUR takes a different approach. Each partner app is defined by a small brand configuration, not by custom code. Your app gets its own name, logo, app icons, colors, typography (any Google Font) and its own web address — while every feature underneath, from maps and audio guides to radar mode, AI itinerary, AI chat, AI stories and offline support, comes from one shared, centrally maintained codebase.
The result: when ARTOUR ships an improvement, every branded app receives it immediately. No per-app development. No app-store update cycle. No maintenance contract that only keeps the lights on.
The old way: a custom app
- High upfront development cost
- Ongoing maintenance for every OS release
- App-store submissions and review delays
- New features require a new development project
The ARTOUR way: a branded configuration
- Your identity applied through configuration, not code
- One platform, centrally developed and maintained
- Improvements arrive in your app automatically
- Installable from the browser — no app store needed
Three reasons decision-makers choose this model
Always up to date
Every feature — maps, audio guides, radar mode, AI itinerary, AI chat, AI stories, offline support — lives in one shared codebase. When we improve it, your app improves the same moment, at no extra cost and with no update project on your side.
Your brand, your content
Your name, logo, icons, colors and typography — any Google Font — on your own web address. Your app can be locked to your own content, so visitors open it directly on your guides rather than the general ARTOUR catalog. You can even use your own Google Maps key, keeping map usage and billing fully under your control.
No app store needed
Branded apps are installable PWAs: they work on iPhone and Android straight from the browser. The app and recently viewed images are cached offline, and the app loads instantly on repeat visits — exactly what visitors expect in the field.
Live and in visitors' hands today
This is not a roadmap item — branded ARTOUR apps are already guiding visitors across Europe.
Pot slovenskih pokopališč
The Slovenian Cemeteries Route runs its own fully branded app at psp.ar-tour.com — its own identity and its own content, on the ARTOUR platform.
European Cemeteries Route
The European Cemeteries Route app carries the route's own branding from icon to typography — while gaining every new platform feature automatically.
Want to see the platform itself? The flagship ARTOUR app is at pwa.ar-tour.com. Every branded app carries a discreet "built on ARTOUR" note — your brand stays in front, always.
Ready for your own app?
If your municipality, heritage route, cemetery or tourism board wants a branded visitor app without the cost and burden of building one, let's talk. We will show you a live branded app, walk you through the configuration options and help you plan your content — often within days, not months.