The Pantiles today includes a variety of specialist shops, art galleries, cafés, restaurants and bars. The iconic tourist information centre
in the main square was closed at the end of 2013 and replaced, in January 2014, by a seafood restaurant. Formerly known as The Walks and the (Royal) Parade, it leads from the well that gave the town its name. The area was created following the discovery of a chlaybeate spring in the early 17th century and is now a popular tourist attraction.
A farmers market's is held on the Pantiles every other Saturday, selling local produce. The Pantiles also hosts various festivals during the year including a food festival a music festival featuring local bands, a fashion market and an open air art exhibition. During the summer, the Pantiles hosts a jazz season, featuring free evening outdoor jazz concerts where musicians play on the historic bandstand
In 2007 it was used in a Christmas television advert for the Morrisons supermarket chain starring the singer Lulu. This caused some local grumbling because Morrisons had only recently closed their Tunbridge Wells store. Morrisons returned to the Pantiles for their 2009 Christmas advert starring Richard Hammond and Denise Van Outen.